Our Solutions

Thinking Heads plans and executes custom-made solutions based on a broad network of renowned specialists in order to bring you the best answers to achieve your organization's goals. Read more about some of the projects and services we have provided to our clients up to date.

Conferences & Seminars

In some cases, a few hours shared with an inspiring personality are enough to promote change within an organization. Other times, the situation calls for the presence of an expert of prestige to provide innovative solutions to the company's concerns.



Some of the most recent examples of quality time spent with quality people, include:
 

José María Aznar -Former President of Spain- engagement for Deloitte´s Global Forum.
José María Figueres- Former President of Costa Rica- at ESIC´s breakfast meetings.
Kofi Annan- UN´s Former Secretary General- speaking for McKinsey.
Giovanni Sartori´s dissertation at the "1st International Congress on Immigration and Cultural Diversity" of Salamanca.
Jonas Ridderstråle, author of Funky Business, energizing audiences at Telefónica.
Jack Trout, expert on marketing and positioning, as an advisor at Madrid´s Salon del Capital Humano convention.



Marketing & Advertising Actions

Counting with a celebrity on your marketing executions creates mayor awareness and provides higher awareness. 75% of Japanese brands and 35% of North American brands employ this type of personalities to convey their values and philosophies. Many possibilities exist: brand image, advertising campaigns, product launches, networking events with clients, etc.




Our actions have Uruguayan author Carmen Posadas hosting a high profile event for Rolex and the groundbreaking restaurateur Mario Sandoval as image of food industry giant Danone's T.V. campaign. Also, IBM Business Partner Meeting, counted on Gustavo Zerbino, one of the main characters of the real life version of the movie Alive, for its annual meeting. Under the title "Without Limits", attendees enjoyed an interactive intervention with video and final debate.



Corporate Responsibility

Through Thinking Heads, Endesa joined forces with Fundación Reina Sofía´s Project Alzheimer sponsoring, producing and organizing Music to Remember "Musica Para No Olvidar". The concert brought together the Royal Philharmonic Orchestra and the prestigious cellist Mischa Maisky, conducted by Inma Shara. All funds collected went towards the final phases of building and supplying equipment to a new health centre, inaugurated in Madrid on March of 2008.
 



Books and articles

Our experts are often prolific and prestigious authors. Some of the content we've provided for our clients comes from opinion leaders like William Easterly, Professor of Economics at New York University and Co-Director of NYU's Development Research Institute. Professor Easterly has recently authored and published the article "The Battle of Ideas: Globalization and Innovation to Escape Poverty in the 21st Century" for Telefónica's Corporate magazine. Also, Philosopher and National Essay Prize, Professor J. Antonio Marina, has been the author of "The Intelligent Business" feature article published on Klepierre's Annual Report.
 


Independent Advisors:

Take a leading bank´s example: Banesto´s board of directors holds a private informative session every two weeks with top specialist on a broad range of subjects: Philosophers, Science Researchers, Management Gurus etc. Through this program, executives are encouraged to keep up with the latest social trends, thus developing a global perspective of great value when identifying new business opportunities. On a different occasion, Joseph Stiglitz shared a working day with Caja Navarra´s Board of Advisors. The Nobel Prize in Economics talked with the directives at the savings bank about Global Economic Perspectives.

 


Trend Analysis

An interesting example is the project commissioned by Investment Bank GBS to the acclaimed sociologist Amando de Miguel and renowned Economist Carlos Rodríguez Braun. The study analyzes Spanish media throughout the twentieth century. The study is to demonstrate how the media has often prophesized catastrophes that rarely become reality.
Procter & Gamble is currently sponsoring a field study on Education and the Spanish Woman. The study is directed by Professor Mª Ángeles Durán, Professor in Sociology, lecturer in research in the Department of Economics at the Consejo Superior de Investigaciones Científicas (CSIC) and consultant to the Panamerican Health Organization.

 




 
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