Conscious entrepreneur, promoter of sustainable projects, lecturer and motivator towards an ethical life model.
“We are the last generation that has the opportunity to change the future and the environmental consequences we will face."
Alex Dakov combines his work as head of program development in Spain for the NGO Oceanic Global with his role as CEO of NEA, an alternative to single-use plastic bottles, and Green Motive, the first brand of 100% biodegradable paper straws. He decided to found both companies driven by his goal to implement a more sustainable awareness worldwide, thus promoting the creation of business projects adhering to the United Nations Sustainable Development Goals.
Previously, Alex Dakov was also involved in global entertainment projects. In all of them, he had the chance to work for major brands and benchmark companies such as Circo del Sol, Red Bull or Space Ibiza which helped him realize the main challenges of the industry in terms of sustainability. After his experience in the sector and after a transformative journey in the Amazon, he decided to dedicate his efforts entirely to projects that bring added value to humanity based on concepts such as circular economy through innovation.
In his personal mission to raise awareness he has become a speaker with a unique ability to bring quality information, real data and solutions to both individuals and organizations to help alleviate some of the problems we face such as the over consumption of plastic and to bring solutions that help the conservation of the oceans.
CEO and Facilitator for Sonic Leadership
TV presenter, comedian and master of ceremonies
Authority in Branding and Neuromarketing. CEO of Mindcode International.
Expert in Digital Transformation and Change Management, Former Chief People Officer of Iberia.
Author, Speaker, Technology Innovator and early Leader of Social Innovation at Twitter (2009-2014)
Business leader in the retail sector
President of El Corte Inglés (2014-2018)
Founder of Square and Expert in New Technology
Director of Engineering, Google. Chairman, Kurzweil Technologies